Mensagex.com.br project was made for Brazilian market, so we focused our efforts on promoting the website in Google.com.br (Brazil).
After performing full checkup we came across 3 main errors:
Per client’s request we added their own keyword list to the project. In addition our SEOs created a semantic kernel based on the analysis performed by our own keyword selection tool. Our end result was a large semantic kernel which enabled client to choose keywords for promotion to Google TOP 10.
As the initial Mensagex.com.br. page download speed was too slow, we did the following:
It resulted in page download speed changing from 7 kB/sec tо 3,5 kB/sec.
Our developers adapted the website for mobile phones.
To increase the website’s search engine visibility we created company’s accounts in Facebook, Twitter and Google Plus.
We chose the most effective promotion methods such as: link placement on same-subject websites and subject-related blogposting. This tactic has rapidly borne fruit: at the time of this SEO case making mensagex.com.br visibility made up 23,5% exceeding the previous rate on 10,7%.
Gradual building of internal links placed on topical websites also proved to be effective. Currently referring domains amount has grown from 0 to 305. We perform link placement manually, so we are confident in guaranteeing quality and high Google of all websites chosen for the project.
Guest blogging and article posting on specialized web-platforms attracted new visitors to the website, improving its positions in Google.com.br. organic search.
By promoting Mensagex.com.br we managed to draw more traffic and boost company’s ratings on the Internet.
With the internal website optimization complete we continue working on the outer one. As Mensagex.com.br is intended for particular online-audience (business companies) the results have exceeded both ours and client’s expectations. Sales reports prove that our promotion methods were a success and website’s conversion is constantly growing.
At this time we carry on our SEO-campaign and keep promoting our client’s website, so none of the abovementioned results can be qualified as final.
For further Mensagex.com.br promotion in organic search we suggested the client to fill their website with content aimed at attracting extra traffic. It is also important to keep up the social networks activity and regularly carry out PR-campaigns for target audience.